In this presentation, Melonie Dodaro shows you how to leverage both original and curated content to position yourself as an authority. You will learn how best to share content via LinkedIn to be seen as a high value thought leader on your subject. Watch as your efforts easily turn prospects into clients.
Learning Points: In this session you’ll get the best ways to:
• Improve engagement on your status updates for higher readership and more authority
• Drive traffic to your website using LinkedIn groups (in a way that the group manager allows)
• Use content to establish rapport and credibility with new connections
• Leverage content curation with your hot prospects
• Position yourself as an authority on your topic with LinkedIn Publisher
This training gives you everything you need to become a thought leader in an easy and systematic way. You’ll use LinkedIn as your platform and attract even more and better clients by establishing a voice, giving away useful content and earning trust and respect in the marketplace.